Martin Brent is an internationally acclaimed photographer, passionate water user and Surfers Against Sewage supporter. Here is the story of how Martin created the wonderfully beautiful, yet shocking "Killer Bags" images that are leading this campaign.
Being a keen scuba diver and generally caring about the world and its inhabitants I had become aware of the growing problem of single use plastic bags. They were becoming a common feature of dives and like all conscientious divers I will always retrieve the bags I come across and dispose of them correctly back on shore.
Whilst diving at around 60 feet I saw what appeared to be a large black mouth approaching in a slow but menacing manner. For a few seconds I really didn't know what was approaching, but thankfully it soon became apparent it was actually a large black bin bag! The bag was literally pulsating and the shape had settled to form what was effectively a large black 'mouth'.
After that experience I started to actively seek out marine rubbish, sadly there's plenty out there and the mouth effect was often evident so I started to photograph better examples, the plastic bags in the SAS photos are genuine marine litter. Had I decided to fake them I could have made them 'better' but as it stands very little if anything has been done to alter their shape. Obviously we've added a little drama and the teeth etc in post production which came about with the collaboration with Art Director Stuart Jackson and Copywriter Gareth Hopkins which led to the creation of the bags we see here.
I hope our efforts to raise awareness will contribute to what is rapidly becoming a huge problem impacting the marine environment. I don't want this to be yet another mess we leave to our kids to sort out and taking action now. Making the pledge might mean we may not have to.Take the pledge…